It doesn’t matter if you work in a trade, you’re office-based, or you own a café or restaurant, fast Internet makes your business better. It’s that simple.

In Australia, the services provided over the nbn have the ability to open up new opportunities and markets for small businesses. However, making the most of the nbn means taking advantage of the right software, equipment and connections.

In this article, let’s examine how your business can best benefit from the nbn, as well as the ways it will boost your business’s productivity and efficiency.

How does the nbn boost productivity and efficiency?

No matter what connection is rolled out into your area, connecting to faster Internet will make your business better. Here are a few simple ways it boosts productivity and efficiency:

  • Better overall performance. The faster the Internet, the quicker things get done. It means you can use new channels and platforms to sell products and services, take advantage of Internet-based subscription software, and allows employees to work more efficiently without jumpy speeds.
  • Flexible work arrangements. Widespread availability of reliable broadband makes flexible working arrangements easier. For example, you could hire staff living in remote locations, or give them the chance to work from home when they can’t make it to the office. Both scenarios can cut costs (e.g. office space) and improve job satisfaction.
  • Global reach. Faster Internet allows you to improve the online experience for customers across the world. For small business, the nbn makes it easier to build your brand and remove geographic barriers.
  • Improved engagement. Whether it’s making quick changes to your website, getting involved in online forums or social media, or cutting down travel costs through reliable video conferencing, faster Internet improves the overall engagement of customers and staff.

FTTP and FTTN: Which is better for your business?

By now, you’ve likely heard the terms FTTP and FTTN. But what do they mean? Put simply, FTTP means ‘Fibre to the Premises’, while FTTN means ‘Fibre to the Node’. To give you a better idea of which could be better for your business, here’s a rundown on the pros and cons:

  • Speed. The winner here is FTTP, offering typical download speeds of up to 100Mbps and upload speeds of up to 40Mbps. Comparatively, FTTN offers typical speeds of around 50Mbps to 100Mbps. One of the main factors for these slower speeds is due to a business’s proximity from the node.
  • Cost. For nbn plans, FTTN and FTTP follow a similar pricing structure. As installation and setup is covered by NBNCo, the only differences in cost will depend on the Internet Service Provider (ISP) and speed tier you choose.
  • Rollout. If you need to get your business connected to the nbn quickly, FTTN is the ideal option. It’s quicker to deploy than FTTP because it uses existing copper lines and requires less new infrastructure. While you won’t have control of which mode of delivery is rolled out into your area, you can always look into requesting an area switch.
  • Policy. FTTP is considered superior in this department because it’s faster and has a longer life cycle. FTTN lasts around five to 20 years, while FTTP lasts between 20 to 40 years.

 

Don’t get left behind

As the nbn network continues to roll out across the country, getting connected should be a number one priority for your business. If you’re not connected yet, make sure you stay in the loop about when it will be available in your area, and prepare your business for a smooth transition.

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